The UK's most beloved and sought-after Christmas experience has announced that they will be releasing their tickets to the public later this month.

Lapland UK is a four-hour immersive festive experience situated in the heart of Whitmoor Forest on the Crown Estate near Ascot.

Families from all over the country travel to the little corner of Berkshire to immerse themselves in a magical wonderland where the untold story of Father Christmas is portrayed in vivid detail.

The tickets for the 2024 Lapland season will drop at midday on Monday, March 18 for people wishing to get their hands on a coveted invitation to see Father Christmas and his grotto of elves and magical creatures.

The event takes place for six weeks on the run-up to Christmas Day [9th November to 24th December] and has been visited by over 1,000,000 people since opening in 2007. 

LaplandUK’s 2023 ticket release saw over 200,000 guests joining the virtual waiting room with many families walking away empty-handed.

In the past few years, tickets for the Christmas event have sold out in a matter of hours.

Fans will be able to join the virtual waiting room at 10am on the morning of the release and at 12pm will be placed in a randomly allocated place in the queue. The booking website will open when the guest reaches number one in the queue and they will have 25 minutes to complete the booking.

Kids will receive their physical, freezable invitation through the post personally inviting them to visit Father Christmas and all his friends.

This year LaplandUK will feature breathtaking performances and activities; including assisting the Toy Factory Elves to make a toy for Father Christmas’ Sleigh, decorating gingerbread with Mother Christmas, ice-skating, and the magical finale: an intimate and personalised visit to Father Christmas, who will present them with a beautiful toy.

On departure, the toy that the Small Folk made during their visit to the Toy Factory is discreetly given to Big Folk, along with a thank you note, to continue the story and share with their Small Folk on Christmas Day.