The Mercedes-Benz showroom in Ascot has undergone an extensive refurbishment, complete with new barista bar as part of a £711,000 investment in the dealership.

The work is part of Vertu Motors’ ongoing improvement programmes to up-date and expand certain areas within the building.

This includes an extension of the handover area, updated colleague area and a refreshed showroom with ten new models.

Adam Rich, General Manager at Vertu Ascot Mercedes-Benz, said: “The results of the refurbishment are amazing and proves the investment was money well spent. The new showroom allows us to showcase many fantastic Mercedes-Benz and Mercedes-AMG models, as well as electric vehicles from the Mercedes-EQ family.

“With a more spacious environment for handovers, a new barista coffee bar and an engaging digital display, the dealership is fresh, modern, and well-equipped to serve our customers well.”

Vertu Motors is part of one of the UK’s largest motor retailer groups, Vertu Motors plc. It operates Mercedes-Benz dealerships in Ascot, Reading, Slough, Aylesbury and Beaconsfield.