BEAVERBROOKS celebrated the launch of their 70th store with an incredible giveaway. 

The queue for the store went around the side of the store as shoppers wanted to get their hands on the free jewellery.

The jewellers had organised for a 4ft ice sculpture in the shape of a diamond to be positioned in the centre of the store, with shoppers rubbing the sculpture to prize the jewellery away. 

If the items of jewellery fell from the ice during their 30 second time-slot, they got to keep it. 

The grand prize was a ring in the centre of the ice, which the lucky winner would get to keep, along with a £1,000 gift card. 

Molly Hollis, 21, from Easthampstead, was the winner of the gift card, and looked suitably delighted when collecting her prize. 

The total of the items inside the ice sculpture was £1,500.